February 11, 2005

PDD Helix to Revolutionize the Clamshell Handset

PDD has confirmed to MobileMag that they will be displaying the Helix concept phone at the 3GSM World Congress, we have also gathered more information about this masterpiece that we think will raise the bar for everyones expectations of what is coming out in Cannes. Ian Heseltine, Telecoms Manager of PDD explained to us that if the design is adopted, we may see a future Helix handset with a minimum of 20GB storage for MP3s and photos, an OLED display and a 5.0-megapixel camera. This handset design is aimed to become the total multimedia appliance, not just a mobile phone. All may be possible nearing the end of 2006 or early 2007 if everything goes as planned and a manufacturer picks up on PDD's innovation. The Helix is a clamshell phone with a screen that rotates smoothly on a 180 degree vertical axis when open, this style of rotating display has never been seen on any phone yet. When the clamshell is closed, the compact design shows the large viewing and control area for use as a camera or MP3 player. When used as a phone or for texting, the traditional clamshell hinge movement triggers a secondary swivel motion that brings the screen around to face the user. "Helix is a great example of what our team can achieve: a truly compelling user experience created in the physical handset mechanics as opposed to the software or features." said Ian. Helix will be on display at PDD's stand (L26, Hall 4) at 3GSM World Congress 2005 in Cannes from February 14-17.

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